Founded in 1999 by Simon Johnson; 17 years old at the time (he's 25 now, and shares his birthday with Beyonce!), Simon realised the potential of a brand that gay youth would relate to and want to be part of. Creating the attitude and building brand awareness has been the focus of the past seven years. Graduating with a degree in Internet Marketing he has worked for Millivres Prowler Limited (2003-2004) developing their online marketing, affiliate program and designing their online stores. In 2004 he joined Xbridge Limited, where he designed and implemented digital strategies for Barclaycard Business and Lloyds TSB. 2005 he was hired by Goodtechnology Limited (VML/WPP), a top ten digital marketing agency, working on insights and new business strategies for Peroni, Diesel and Christian Aid. In 2006 he resigned from Goodtechnology as Millivres Prowler Limited purchased puffta and Positive Adam from him and hired to continue his editor role and also manage the digital marketing and research for the group including Gay Times, AXM, DIVA, Pink Paper and the online stores Prowler Direct and DIVA Direct. In 2007, Qsoft Consulting, the company behind the Gaydar brand appointed Simon as Brand Marketing Manager. Taking responsibility for global brands Gaydar.co.uk and Gaydargirls.co.uk, as well as new services GaydarNation.com and Gaydar Mobile, due to launch later in 2007. He leaves behind 8 years of editorialship of puffta, the UK's first commercial online magazine for gay teenagers - award winning by readers of the Pink Paper and peers The Gay Youth Corner.

Living in Cologne and Mainz, Germany, Oli is the the creative director of UrbanStudio. He has worked for o2 Germany, Deutsche Bank, WDR (TV), Lufthansa, Mute Music, Hilcona, Starbucks and PersonaNonGrata Magazine.
Unser Design wurde von Oli Feiler erstellt, der inzwischen seit 3 Jahren für puffta arbeitet und einen wichtigen Beitrag zur Entwicklung der Marke puffta geleistet hat.